{"product_id":"the-ohno-book-a-serious-to-irreverent-type-design","title":"The Ohno Book: A Serious to Irreverent Type Design","description":"\u003cp\u003eJames Edmondson of OH no Type Co. provides type specimens, process sketches, and advice in an exuberant memoir and handbook for graphic designers and typographers.\u003c\/p\u003e\n\u003cp\u003eFrom the cult favorite typography studio and foundry OH no Type Co. comes this richly illustrated and endlessly entertaining handbook featuring type specimens, process sketches, and instructions for creating typefaces.\u003c\/p\u003e\n\u003cp\u003eThe purpose of this book is to make type design fun. \u003cbr\u003e\u003cbr\u003eAs author and OH no founder James Edmondson explains about type, \"For me, it's been a refuge, an infinite playground where I'm constantly excited to explore something new. It's a place where I can exercise my need for control in a productive way.\"\u003c\/p\u003e\n\u003cp\u003eOH no Type Co.'s wildly imaginative fonts--including Beastly, Casserole, Hobeaux, Ohno Fatface, Polymath, Regrets, and Vulf--lend an exuberant, psychedelic flair to packaging, editorial design, gig posters, and apparel, earning the company cult-like status in the graphic design community. Edmondson shares his knowledge and passion for type design with his signature humor, candor, and warmth beloved by his many students and followers.\u003c\/p\u003e\n\u003cp\u003eAlong with a visual feast of fonts and signage and type ephemera, the book includes guidance and practical information for graphic designers and typographers, including expert advice on designing type fonts; how to balance practical concerns with creativity; why OH no has named fonts after an obscure funk band and a French school of decorative arts; what it takes to earn a living as a type designer; and much, much more!\u003c\/p\u003e\n\u003cp\u003eEdmondson is a sought-after instructor at California College of the Arts, Letterform Archive, and Cooper Union. He hosts the popular podcast OHNO Radio and writes the OH no Type School blog series, and brings years of experience to this volume.\u003cbr\u003e\u003cbr\u003eAs engaging to read as it is to look at, this spirited go-to handbook is a must for all graphic and type designers looking for inspiration and instruction from a leader in the field.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned by James Edmondson and PA Press\u003c\/p\u003e\n\u003cp\u003ePublished by Princeton Architectural Press, 2025\u003c\/p\u003e\n\u003cp\u003eHardcover, 256 pages, b\u0026amp;w images, 8 × 10 inches\u003c\/p\u003e\n\u003cp\u003eISBN: 978-1-79-723419-9\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Curated","offers":[{"title":"Default Title","offer_id":67833737871514,"sku":"vak1792051021455","price":19.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/6051\/8810\/files\/the-ohno-book-a-serious-to-irreverent-type-design_1.jpg?v=1792051028","url":"https:\/\/eyeletcutwear.shop\/products\/the-ohno-book-a-serious-to-irreverent-type-design","provider":"My Store","version":"1.0","type":"link"}